What does leadership mean in the 21st century?

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Something remarkable happened in the three years between 2008 and 2011 that fundamentally challenged our perception of Leadership: the social medias. The relevance for leadership? Facebook, YouTube, Twitter and their lesser cousins have proved the power of the platform. They have shown that if your average 21st century citizen is given the tools to connect and the freedom to create, they will do so with enthusiasm, and often with an originality that blindsides the so-called creative industries.

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